business

Accessible Style by Elle, StilettoWheels & PlusBlackSeptember 24, 2012October 21, 2013

Worrying about negative perceptions of the term ‘disability’? Me too …

A friend of mine is several months into the post-launch phase of her start up company which has had some tremendous marketing and PR support, generated lots of interest but not the volume of orders she had hoped for at this point. There are several potential reasons for this – not least among them the […]

Shops by Elle, StilettoWheels & PlusBlackSeptember 5, 2012October 18, 2013

Swan Clements Ribeiro Collection

Fashion and style are generally considered, in the context of mainstream media and business, as being for young, attractive, slim (or wanting to be) women. Those who do not fit this fashionably stylish profile are often excluded from consideration by retail businesses or thought of as an unattractive adjunct to the mainstream. This statement, from […]

+B Concept by Elle, StilettoWheels & PlusBlackAugust 24, 2012October 18, 2013

Where do we shop?

Fashion and style are generally considered, in the context of mainstream media and business, as being for young, attractive, slim (or wanting to be) women. Those who do not fit this fashionably stylish profile – the +Black demographic – are ostracised by the mainstream, in thought and product offer. Their conundrum is in desiring the […]